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Chapter 858: The Announcement of the Hiberia Endorsement

Hiberia’s announcement was direct and fierce.

On the day before the Chinese New Year, Hiberia’s official Weibo account suddenly posted a message.

Official Weibo account of Hiberia China: “On this special day, we would like to present a piece of good news to the vast majority of Hiberia’s consumers. From now on, Hiberia will set up an Asian brand ambassador. @Su Cha will become the first brand ambassador in Asia. We will work together with @Su Cha to offer better Hiberia products to the world. She is the Muse in the heart of Hiberia’s chief designer, Augusta Fraser. Next, we look forward to drawing a superb piece of inspiration with this Muse!”

“Wow, I’m looking forward to it!!!! I’m looking forward to it!!!”

“They actually set up an Asian brand ambassadorship for Su Cha...”

“What’s going on? Am I blind? Why did I see such a bolt from the blue!”

“Hehe, I didn’t expect your brand to be so vulgar. I won’t buy from you from now on!”

“Don’t make me laugh to death when you say that you don’t want to buy from them. Take out the list of what you’ve bought before and let me see which products you bought are from Hiberia. If you say that you don’t want to buy skincare products that cost tens of thousands, will it affect the entire corporation? Hahahahahaha, there are really so many people with secretly impressive backgrounds on Weibo! How dare they say it’s vulgar when the young lady of the Zong Corporation endorsed it?”

“It has already been announced that she is an authentic heiress, yet people still mock her. But I want to know, did the brand know her identity beforehand or only found out later?”

“The designer was amazed by her, so they directly set up an Asian region endorsement deal for her?”

“Those who said that Su Cha did not have a luxury endorsement deal can basically go to the dogs. How is this not luxury? Someone was just holding back to make a bigger splash!”

...

[I don’t dare to mock her now, really...]

OP: “It was already too much that her identity as the Zong Corporation’s young lady had been announced. I didn’t expect that on top of it, Hiberia would have held back a big move for this moment. She is also the first person in history who has ever had an Asian regional brand ambassadorship made for her. OP, you are also considered half an industry insider. Let’s not even talk about her getting it with her status. The value of the Hiberia Group and the Zong Corporation are completely incomparable. There’s no need for Hiberia to give the daughter of that organization so much face. The chief designer has really taken a fancy to her. They revealed an even crazier piece of news to everyone. Originally, I heard that the chief designer wanted to directly give her the identity of the global ambassador, but the previous endorsement deal has not yet expired. It’s still for two more years. Moreover, the higher-ups did not agree with it. The Asian region was only given to her after as a compromise. However, if Su Cha doesn’t become a demon these next two years and the chief designer still likes her then, I reckon that she will become the global ambassador in two years...”

“My friends posted on their Moments that everything about Su Cha was faked. She did not have a luxury endorsement because the big brands did not like her. I just went to take a look and my friends had deleted these posts...”

“Hahahahahahaha, Hiberia is a fatal blow.”

“I feel that many people have yet to recover from the fact that she is the daughter of the Zong Corporation when another bomb has been set off.”

“Hey, I feel that this matter is not over yet. There must still be explosive news waiting for us on her, right?”

“Why is she so awesome? She’s the daughter of the Zong Corporation and is so beautiful. Her grades at the end of the semester were still better than others, and now... Sigh, it’s really infuriating to compare oneself with others.”